Internet

Why Google cannot fix link spam problems

May 30, 2014
By John McCormac

Google talks about link spam and every so often issues a FUD warning from on high or Twitter. Google is trundling off down the yellow brick road of AI irrelevance and it is driven by people who just don’t seem to understand the issue of link spam. So while the Google index turns to...
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Unnatural Links – has Google got it backwards?

June 12, 2013
By John McCormac

I’ve been working on a historical links graph and database for the Irish webscape for the last few years. One thing that has become increasingly apparent is that the ordinary (Google) approach to unnatural links may have got it backwards. In engineering, you solve a problem not its effects. Google seems to be trying...
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Irish Social Web – Facebook Leads and Google Lags

May 20, 2013
By John McCormac

Over 21% of active Irish websites have a link to Facebook. Only 1.33% of active Irish websites link to plus.google.com. Between Facebook and Google Plus are Twitter, Youtube and LinkedIn. This data is based on the monthly webusage survey that HosterStats runs on the Irish web. The survey covers over 325K Irish and Irish...
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Natural Link Profiles and Unnatural Link Profiles

June 21, 2012
By John McCormac

With all the Google gizzard gazing in the SEO community over what is a natural link profile and what is an “unnatural” link profile, this might put things in some perspective as it is based on how link profiles grow as seen by a search engine operator. Stage 0: Website launch Minimal links – typically outbound...
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State of the Irish Web – March 2012

March 26, 2012
By John McCormac

The Irish webscape is complex even though it is only approximately 350K domains in size. Not all of it is hosted on Irish IP addresses or webhosters. The website percentages below are based on a crawl and categorisation of detected Irish websites. The Active/Unclassified percentage is the core of the Irish web. Brand protection...
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Brand Protection Domain Name Registrations

April 21, 2010
By John McCormac

There seems to be an eternal battle on the internet between those protecting their brands and those who would use those brands in domain names. While some of these brands are easier to protect given that they have trademarks in many countries and jurisdictions, the cost of registering the brand as a domain name...
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